Weston Park Cancer Charity is closing in on its \u00a31.85 million fundraising goal following the Steel City Derby’s \u2018Bring a Pound\u2019 initiative.<\/p>\n\n\n\n
The campaign saw the charity get closer to their fundraising target to buy an MRI simulator for their hospital.<\/p>\n\n\n\n
Players walked out at Brammall Lane surrounded by Weston Park Cancer Charity banners and fans were urged to donate a pound to support the campaign.<\/p>\n\n\n\n
CEO Emma Clarke said: \u201cThis ground-breaking technology will help our incredible specialists to see cancer with more clarity and treat it with more precision.\u201d<\/p>\n\n\n\n
The weekend’s campaign was a part of the charity’s wider \u2018see it. treat it\u2019 appeal started in April last year as the charity’s \u2018year-long\u2019 initiative.<\/p>\n\n\n\n
The association with Sheffield United FC has been highlighted by Head of Operation at the club Dave McCarthy and Francesca Wilder – Wife of Blades manager Chris Wilder – who are Appeal Board members.<\/p>\n\n\n\n
McCarthy said the benefits of having the simulator – which enables in depth scans of heads and necks- at Weston Park \u2018cannot be underestimated\u2019 while Wilder labelled the technology \u2018truly transformative\u2019.<\/p>\n\n\n\n
The fundraiser has already seen backing from international Health company Westfield Health who have matched donations up to \u00a3500,000. <\/p>\n\n\n\n
Dave Capper, CEO at Westfield Health said: \u201cOur \u00a3500,000 matched giving pledge – the largest in our history – is about more than funding. It\u2019s about accelerating progress, saving lives, and backing bold local ambitions to make South Yorkshire healthier.\u201d<\/p>\n\n\n\n
In January, the charity announced it had reached the \u00a31.4 million mark expressing their gratitude to everyone who has contributed so far.<\/p>\n\n\n\n
Dr Kash Purohit, \u2018see it. treat it.\u2019 Appeal Board Chair said: \u201cThe scanner will allow oncologists to greatly enhance the accuracy of radiotherapy. Not only will this transform the treatment experience for patients, but it should improve outcomes across the board.\u201d<\/p>\n\n\n\n
The new scanner should allow Doctors greater accuracy when targeting cancerous tissues reducing the long term impacts of cancer treatment.<\/p>\n\n\n\n
Weston Park Cancer Charity was opened in 1970 and since then has been at the heart of Cancer research and treatment in Sheffield and nationwide. <\/p>\n\n\n\n